Trade show & event booth signage
A clear presence.
On a crowded floor.
Trade-show graphics, event-booth signage and connected brand communications—designed to bring your identity into the room.
Selected event-work clients
Different businesses.
One need to stand out.
Trade-show and event-booth signage work includes MYE Fitness, BodyScript and 360Planner. These project highlights sit alongside the detailed historical examples below.
MYE Fitness
Selected trade-show and event-booth signage work for MYE Fitness.
Brand-reference image from the archive; not a booth photograph.
BodyScript
Selected trade-show and event-booth signage work for BodyScript.
Archived BodyScript identity shown; not a booth photograph.
360Planner
Selected trade-show and event signage work for 360Planner.
Archived brand identity shown; not a booth photograph.
Historical Ceph / Inktank event stand from the project archive.
Open-source technology · Historical project
Inktank
& Ceph
Bringing a technical story to the event floor. As a consultant for Inktank, Joseph Maguire designed event signage, trade-show content and collateral, alongside an iPad application for Ceph and Inktank event stands.
The project connected the physical stand with digital information visitors could explore on site.
Event signage · Booth content · Collateral · iPad event-app design
Project credit: Joseph Maguire, Art Director / consultant. Historical work; no current relationship implied.
Archived event landing-page design. This image is a digital presentation, not a booth photograph.
Cloud technology · Historical project
Midokura
A consistent identity across the event and its communications. ElephantMark’s Midokura work included trade-show design alongside website, advertising and collateral design.
Former technical-marketing director Susan Wu describes that connected scope in her published client interview. The archived event landing page shown here extends the brand into event information online.
Trade-show design · Event communications · Website & collateral design
Midokura’s internal team supplied copy; SEO and PPC were handled by a separate firm. Historical work; no current relationship implied.
Design the whole experience
Before the doors open,
get the details aligned.
01 / Message & hierarchy
Start with what matters.
Define the audience, the main message and the information visitors need up close. Build a visual hierarchy around the way the space will be seen.
02 / Signs & surfaces
Make the brand consistent.
Plan booth graphics, event signage and supporting collateral as one system. Review dimensions, production requirements and artwork with the project’s vendors.
03 / Digital & print
Connect the touchpoints.
Carry the same identity into event pages, presentations and printed materials, so the stand and the surrounding communications tell the same story.
AIMA USA / Big Sur · Selected event work
Ride Big.
A brand built for the booth.
Event-booth graphics for AIMA USA and the Big Sur bike brand, bringing the identity across canopies, backdrops, banners, flags and table covers.
The project photographs show the graphics in use at outdoor events—from the orange canopy branding to the “Ride Big with Big Sur” message. The supporting product graphic below shows another application of the Big Sur visual system.
Supporting brand graphic
The same identity.
A closer look.
The Big Sur product-highlights artwork pairs the brand typography and color palette with bicycle imagery and product information.
Product artwork, not a booth photograph. Product statements are reproduced as part of the original supplied design, rather than presented as current specifications.
Event-booth graphics · Canopy branding · Backdrops & banners · Flags & table-cover graphics
Project photographs and artwork supplied by Joseph Maguire. Selected past work; no event date or current relationship implied.
From the event archive
A wider view of the work.
This is a selected collection of historical event projects. For related brand systems, environmental graphics and other applications, explore the wider portfolio.
Bring your next event into focus
What should people
notice first?
Tell us about your audience, event date, booth footprint and the materials you need. We’ll define the creative scope before design begins.